Client Strategy

How CBMS Customer/Client Strategy Works

We work with you and  your business to assess how well the current business model is working. We explore how well each of your customer/client segments are positioned with your vision statement. We help you develop and extract fair value from your customers/clients and help stop the wrong customers/clients from consuming unnecessary resources.

Services include:

  • Assessment of your overall vision and how it applies to your business strengths, weaknesses, opportunities and threats
  • Systematizing the business processes to align with your overall vision and goals
  • Collecting feedback from employees, customers and owners
  • Customer relationship management training and consulting
  • Identifying and testing alternative pricing and differentiation strategies
  • Evaluating markets for existing products and services